Its been recognized that media producers, especially news publications, are severely challenged to provide meaningful content and value to their consumers, while having a profitable financial model. The problem is especially acerbated since distribution of news is largely controlled by a few technology giants and platforms. We present an alternative below:
PressCoin provides media houses, authors, readers, moderators an ecosystem to envisage news distribution & consumption differently. PressCoin federation is a shared ecosystem made up of media platforms which can make use of PressCoin’s infrastructure to scale and reach audiences. The PressCoin stack provides inter-operability between the applications in the ecosystems, defines specifications and provides tools for synergy: a shared set of data and services that power each platform within the ecosystem. The stack can be used by platforms to provide differentiated value to their audience without having to develop all by themselves.
As an example, take the issue of so-called “fake news”, which seems to be rampant. It is perhaps not easy to identify the authenticity of fake news using machine algorithms. PressCoin attempts to solve this issue by fundamentally changing the verification of news authenticity and moderation; not by using machine algorithms, but instead by having human moderators verify the authenticity of published content.
Any media platform can become a part of PressCoin ecosystem, as long as they adhere to protocols and specifications of PressCoin Federation. The platforms within PressCoin can concentrate on producing meaningful content, leaving the rest to PressCoin.
PressCoin provides Layer of Abstraction to the PC platforms, which allows them to focus on content and engaging with their audience without necessarily worrying about technology complexities. The Backend Engine of PressCoin aggregates data from all platforms to provide shared services, which can be used by platforms to reach larger user base. The Infrastructure and overall Platform helps applications to scale quickly and work seamlessly with each other within the ecosystem.